Five Winning Strategies For Starting a Business


Do you dream about starting a business, but don’t know where to begin? Does the idea of being your own boss and creating a company that provides great products and services excite you? But all you do is nikportal, unable to move ahead? You’re not alone. Many women feel this way.

More than twenty-five years ago, I launched my own company, a public relations agency that is still thriving today. I’ve also had the privilege of mentoring many other women entrepreneurs. I’ve seen what works and what prevents women from moving ahead. Below are five step-by-step strategies that can help you launch the business of your dreams.

1. Commit to one business
You must commit to one business. The biggest roadblock to being an entrepreneur is fear of choosing one business and going for it. You can’t get an enterprise off the ground, if you spread yourself thin. Over and over again throughout the years, I’ve met women who have the passion to become entrepreneurs, but they keep spinning in circles, never committing to one business. Look at it this way, once you succeed at building your first company, you can always start another one.

Remember, too, that it’s important to choose a business that you are passionate about. This is not about the latest fad or fashion. It’s about making a commitment to something that will absorb large amounts of your time – and possibly quite a bit of money. So choose wisely. If you want to start an online business, then commit to it. If you want to open a retail store, then go for it. If you want to be a contractor, then move ahead. But don’t hang yourself up by wanting to do all three things at once. Make a choice and commit.


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